No Best Practices

February 2021

🔥Hot Take🔥: Enter The Trash Bear

Away's executive shuffle, TOGU and sad bear vs trash bear

Feb 28, 2021 • 

Alex Greifeld

2

1

😎Real Ones😎: A Simple Loyalty Framework You Can Use Today

Test & learn your way into an effective loyalty program, no new software required

Feb 14, 2021 • 

Alex Greifeld

1

January 2021

🔥Hot Take🔥: These Customers Ain't Loyal

What They Won't Tell You About Loyalty Programs

Jan 31, 2021 • 

Alex Greifeld

4

The Nine Lives of Acne Studios

Four lessons from an indie luxury brand that defied the odds

Jan 17, 2021 • 

Alex Greifeld

1

Our Homepages, Ourselves

Why are fashion brands obsessed with "newness", and what's the alternative?

Jan 3, 2021 • 

Alex Greifeld

2

December 2020

Programming Note

What this newsletter has in store for 2021 & beyond

Dec 15, 2020 • 

Alex Greifeld

2

1

Black Sheep & Hot Items

Now for something completely different...actionable information.

Dec 1, 2020 • 

Alex Greifeld

2

November 2020

Future Trendz v2: Aspiration

Tell Me What To Want

Nov 15, 2020 • 

Alex Greifeld

3

Future Trendz v1: Post-Physical Reality

Protect Me From What I Want

Nov 1, 2020 • 

Alex Greifeld

2

October 2020

A History Of Predicting The Future

The real magic is believing in yourself

Oct 15, 2020 • 

Alex Greifeld

1

The Truth About HENRY

The inconvenient truth about marketers' demographic du jour

Oct 1, 2020 • 

Alex Greifeld

2